The world of tourism is about to be swept by a wave of profound and necessary reflections. In its next edition, Meeting Festuris—held during the 37th Festuris – International Tourism Trade Show of Gramado—will feature one of Brazil’s most prominent intellectuals: philosopher, writer, and essayist Luiz Felipe Pondé.
Renowned for his sharp analyses of behavior, society, and contemporary culture, Pondé promises to take the audience out of its comfort zone with a keynote that will mark this milestone edition of the event. His approach will explore the future of humanity and the future of travel.
Festuris is already a well-established reference on the international tourism calendar. More than a business trade show, it is a hub of ideas, connections, and trends that shape the present and the future of the industry. Through Meeting Festuris, the event expands its scope, inviting participants to go beyond spreadsheets, itineraries, and travel products, and to dive deep into thought.
Luiz Felipe Pondé—columnist for Folha de S.Paulo and author of works such as The Spectacle of Culture, The Age of Resentment, and Existential Marketing—is one of the most thought-provoking voices in contemporary Brazilian philosophy. With a PhD in Philosophy from the University of São Paulo and a postdoctoral degree from Tel Aviv University, Pondé blends tradition with accessible language, capable of engaging both experts and the general public.
His participation in Meeting Festuris will address themes such as ethical dilemmas in a post-digital world and the tension between authenticity and image in modern tourism, all delivered with his signature mix of irony, clarity, and critique.
For tourism professionals, students, entrepreneurs, and opinion leaders, this is a unique opportunity to hear a thinker who not only analyzes the present but also challenges the direction of the future. In a world where the excess of information often clouds deep thinking, Pondé’s presence is an invitation to pause, question, and reinvent.
Meeting Festuris will take place on the mornings of November 7 and 8, 2025, in Gramado (RS) Brazil, as part of the official Festuris program. Get ready to leave with more questions than answers. Registration is now open at festurisgramado.com.
Text: Fernando Gusen | fernando@rossiezorzanello.com.br
Photo: Personal Archive
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